Most product ideas fail before the first production run hits the warehouse floor. Ryan Rogers, a computational chemist turned physical product developer, breaks down what happens when lab theory meets commercial manufacturing.

Building custom cut-and-sew goods exposed the harsh logistics of domestic apparel, from crippling minimum order quantities to dead inventory. Rogers explains why surviving product development means killing weak ideas early, solving genuine operational problems, and treating failure as iterative data.

For founders trying to manufacture physical inventory without burning capital, this discussion outlines how to source suppliers and test demand before scaling. Subscribe and share this episode with an operator building a physical brand. What was the hardest supply chain lesson you had to learn firsthand?